People are actively researching health solutions online – and that’s exactly where TrialWire meets them. By reaching individuals in the moments they’re seeking answers, we can let them know there may be studies right for them, tailored to their specific medical conditions.
Our technology identifies potential participants based on:
- Location (proximity to trial sites)
- Current and historical online behavior
- Health interests and preferences
- Search intent
- Key demographic details, including age and more
We find these individuals across hundreds of digital touchpoints – from trusted news sites and community forums to patient advocacy organizations and health-specific interest groups.